Looking for a MyPlace alternative?
MyPlace caps you at 100 to 300 new guest emails a month. CaptiFi includes 1,000 to 15,000 new guests, never caps the emails you keep, bundles every integration from the Growth plan up, and ships the WiFi hardware too.
- 30-day free trial
- Hardware included (refundable deposit)
- GDPR-native
The five-minute comparison is just below.
55%
Of Guests' Devices Sign In (Sep 2026)
Under 2 hours
Average Support Reply
29+
Integrations Included
99.9%
Platform Uptime
Sign-in rate: CaptiFi venue data, UniFi venues, September 2026
Six reasons operators move to CaptiFi
No email caps
MyPlace gates its plans at 100, 200 and 300 new emails a month. CaptiFi never caps the emails you keep, so a busy month grows your list, not your bill.
No surprise add-ons
Extra emails on MyPlace cost $30 to $700 a month, and integrations outside your plan tier are $20 to $30 each. CaptiFi bundles every integration from Growth up.
Hardware included
MyPlace runs on UniFi, Cambium, Meraki, Ruckus or Aruba gear you already own, with a fallback device priced only on request. CaptiFi works with all of those plus Omada and MikroTik, and every plan ships a plug-and-play device (£60 refundable deposit).
Reviews done right
MyPlace routes guests by sentiment and steers unhappy ones to a private feedback form first. CaptiFi shows every guest the same public review links, and its private form for lower ratings keeps those links on it, which is the line Google's rules draw.
Multi-site that scales
Every extra MyPlace location pays full plan price again. CaptiFi adds locations for a flat £25/month on any plan from Essentials up, with a multi-site dashboard on the top tier.
A wider venue stack
Square and Toast POS with spend-based segmentation, Twilio SMS, paid WiFi, voucher sales, and a Review Inbox that pulls in reviews from Google, Tripadvisor, Yelp and five other platforms. MyPlace connects Square only, with no SMS, paid WiFi or vouchers.
The five-minute comparison
An honest matrix: rows MyPlace wins are marked too. Verified from myplace.app in August 2026.
| Feature |
|
|
|---|---|---|
| Starter device included (refundable deposit) | Yes | No |
| Works with UniFi, Meraki, Ruckus, Aruba | Yes | Yes |
| Works with TP-Link Omada and MikroTik | Yes | No |
| New guests included at entry price | 1,000 new guests/mo | 100 new emails/mo |
| No cap on emails you keep | Yes | No |
| Integrations included in the plan price | Growth plan and up | tier-gated, $20-30/mo outside plan |
| Google-policy-compliant review automation | Yes | No |
| Automated Google review requests | Yes | private-feedback gated |
| Tripadvisor review prompts | Yes | Yes |
| Review inbox | Yes | Yes |
| AI reply drafts | No | Yes |
| Square and Toast POS integrations | Yes | Square only |
| Paid WiFi and voucher sales | Yes | No |
| Built-in email marketing automation | Yes | no native engine, syncs to your tools |
| White-label / reseller programme | published wholesale rates + white-label | affiliate-only |
| Twilio SMS welcome messages | Yes | limited |
| Leat / loyalty integration | Yes | Yes |
| Multi-venue dashboard | Yes | Yes |
| Self-serve sign-up | Yes | Yes |
| 30-day free trial | Yes | length not stated |
Setting the record straight
Some third-party comparison pages describe CaptiFi inaccurately. Every claim below is checked against what CaptiFi actually ships, as of August 2026, with a link so you can verify it yourself.
The claim: CaptiFi doesn't work with UniFi, Meraki, Ruckus or Aruba.
CaptiFi has native setup flows for Ubiquiti UniFi, TP-Link Omada, Cisco Meraki, HPE Aruba, MikroTik, Ruckus, Fortinet and DrayTek, and every plan also includes a plug-and-play starter device (refundable deposit) if you have no gear at all. See supported hardware.
The claim: CaptiFi has no Square integration.
CaptiFi ships a native Square POS integration, and a Toast POS integration alongside it, with spend-based guest segmentation on both. See the Square integration.
The claim: CaptiFi has no multi-location dashboard or rollups.
The Pro plan includes a multi-site dashboard and group analytics, team access can be scoped per venue on any plan from Essentials up, and extra locations are a flat £25/month each rather than a second full plan. See Pro pricing.
The claim: CaptiFi can't collect custom data fields at login.
Every CaptiFi splash page has a configurable signup form: you choose which fields guests complete, with GDPR-native consent text built in. How guest capture works.
The numbers side by side
MyPlace figures are its published USD per-location prices. CaptiFi figures are live for your region from the pricing page.
| What you pay for |
|
|
|---|---|---|
| Entry plan, month to month | £49/mo (£39/mo billed annually) | $49/mo per location |
| New guests included at entry | 1,000 new guests/mo | 100 new guest emails/mo |
| Mid tier | £89/mo, 5,000 new guests, review automation, email marketing | $79/mo, 200 new emails, Tier 1 integrations |
| Top standard tier | £149/mo, 15,000 new guests, multi-site dashboard | $159/mo, 300 new emails |
| When you outgrow the cap | Emails you keep are never capped | Bundles from $30/mo (250 emails) to $700/mo (10,000) |
| Integrations | All included from Growth up | Tier-gated: $20 to $30/mo outside your plan |
| Additional locations | £25/mo each, on any plan from Essentials up | Full plan price per location |
| WiFi hardware | Starter device included (£60 refundable deposit) | Bring your own UniFi, Cambium, Meraki, Ruckus or Aruba |
| Free trial | 30 days, self-serve | Trial available |
£99/mo
Three venues on Essentials
(£49 + £25 + £25), 1,000 new guests included
$237/mo
Three venues on the mid tier
($79 x 3), 600 new emails combined, before email bundles
A worked three-venue example. MyPlace prices from myplace.app/pricing, August 2026.
Is MyPlace a bad product?
No. MyPlace is a serious platform with real strengths: a tidy review workflow (its Review Starter tool is now included free on every plan) and a broad integration catalogue. Single-venue operators who already run UniFi, Cambium, Meraki, Ruckus or Aruba gear, want a low entry price, stay comfortably inside the monthly new-email caps, and value a unified review inbox. If that sounds like you, MyPlace may be the right fit. CaptiFi matches most of the review tooling (Google, Tripadvisor and Yelp prompts plus a Review Inbox) and is built for venues who want their list to grow without caps, hardware included (refundable deposit), and every integration included from the Growth plan up.
Switching takes an afternoon
Step 1
Start your trial
Self-serve, 30 days. We ship the starter device the same day if you want it.
Step 2
Point your WiFi at CaptiFi
CaptiFi supports the same UniFi, Meraki, Ruckus and Aruba gear MyPlace runs on, so you simply repoint your access points. No gear? Plug in the included device.
Step 3
Import and go
Your existing guest list imports, and your email automations and review requests run from day one.
Who should not switch from MyPlace
MyPlace is a sensible option for a single venue that already owns supported gear, comfortably stays inside its monthly email caps, and is settled in its workflow. If the entry price suits you and the caps never bite, there is no urgent reason to move. CaptiFi earns the switch when your list is growing and you do not want a cap on the contacts you keep, when you want integrations included with no tier gating, when you want review automation that asks every guest the same way and keeps the public link in front of them (with Tripadvisor prompts and a Review Inbox included), or when you want a starter device included (refundable deposit) and flat £25/month extra sites.
Lite: £19.99 a month on your own network
Already have UniFi, Omada or Meraki? Lite is guest capture and CSV export on the access points you have, 500 new guests a month, for one site. The splash page keeps CaptiFi branding.
MyPlace alternative FAQs
Does CaptiFi cap how many emails I can collect?
No. MyPlace gates its plans by new emails per month, at 100, 200 and 300 across its tiers, with paid bundles from $30 to $700 per month beyond that. CaptiFi caps monthly guests per plan (1,000 to 15,000) but never caps the emails you keep, so growing your list does not push you into a higher plan.
Does CaptiFi work with my existing UniFi, Meraki, Ruckus or Aruba access points?
Yes. CaptiFi has native setup flows for Ubiquiti UniFi, TP-Link Omada, Cisco Meraki, HPE Aruba, MikroTik, Ruckus, Fortinet and DrayTek. If you have no compatible gear, every plan also includes a plug-and-play starter device with a refundable deposit. MyPlace lists a hardware fallback device too, but its price is unpublished.
Do CaptiFi integrations cost extra?
No. Every integration is included from the Growth plan up. On MyPlace, integrations are gated by plan tier, and connecting one outside your tier costs $20 to $30 per month on top of the plan price.
Is CaptiFi review automation compliant with Google?
Google's rules prohibit selectively asking for reviews. CaptiFi asks every consenting guest the same way and shows every guest the same public review links; a rating below your minimum (4 stars by default) opens a private feedback form as an extra step, with the public links still on it. MyPlace steers unhappy guests to a private feedback form first, so check how its unhappy path handles the public link.
I read that CaptiFi has no Square integration or multi-site dashboard. Is that true?
No. CaptiFi ships native Square and Toast POS integrations with spend-based guest segmentation, and the Pro plan includes a multi-site dashboard with group analytics. Extra locations are a flat monthly fee on any plan from Essentials up rather than a second full subscription.
Does CaptiFi cost more than MyPlace?
MyPlace starts low but charges more as you grow: email bundles run from $30 to $700 per month, integrations outside your plan tier add $20 to $30 per month, and every extra location pays the full plan price again. CaptiFi includes 1,000 to 15,000 new guests per month, every Growth-plan integration, a starter device (refundable deposit), and flat-fee extra sites.
Keep comparing
Ready to grow past the cap?
30-day free trial. Hardware included (refundable deposit). No setup fee. Cancel any time.
Want the numbers? See full CaptiFi pricing.
Last reviewed 31 August 2026. Competitor names and logos are trade marks of their respective owners and are shown only to identify the products being compared. CaptiFi is not affiliated with, sponsored by or endorsed by any company named on this page. Feature and pricing notes describe each product as we found it on its public website when we last reviewed it, and may since have changed; check the vendor's current terms before you buy. Trade mark notices.