Automate Google, Tripadvisor & Yelp Reviews from Guest WiFi Logins
CaptiFi asks guests to rate their visit by email, and by text message if you switch it on, 24 hours after they connect by default. A guest who rates at or above your minimum (4 stars by default) is sent on to Google, Tripadvisor, Yelp, Facebook, Trustpilot, Untappd or Reviews.io, or to a choice page listing every platform you have set up. Lower ratings open a private feedback form that still shows your public review links, and every rating reaches you by email. The Review Inbox then brings your public reviews from eight platforms into one list, each with a button that opens the platform's reply page. No staff training, no manual follow-up.
- Google review automation
- review requests
- reputation management
- Tripadvisor
- Yelp
- Trustpilot
- Facebook reviews
- NPS survey
- guest feedback survey
24 hours
after the visit, the default wait before the request goes out
7
places to send happy guests, Google, Tripadvisor and Yelp included
0
staff prompts needed at the table
Essentials
plan it is included on
What is Review Automation?
Review Automation asks each consenting WiFi guest to rate their visit, by email and optionally by text, 24 hours after they connect by default. Guests who meet your minimum are sent on to Google, Tripadvisor, Yelp or four other platforms; lower ratings open a private feedback form showing the public links, and every rating reaches you by email. An optional survey adds NPS and up to five questions. The Review Inbox collects reviews from eight platforms. Essentials plan and above.
What CaptiFi does about itGetting Google reviews is critical for local SEO, but staff forget to ask, customers are in a hurry, and manual follow-up is inconsistent. Meanwhile your competitors' review counts keep climbing.
CaptiFi sends a review request 24 hours after a guest connects to your WiFi (adjustable in minutes, hours or days), by email and optionally by text message from the same settings page. Guests who rate you at or above your minimum are sent to the platform you choose, or a choice page listing every platform you have set up. Lower ratings open a private feedback form that still shows the public review links, so every guest keeps the option to post publicly, and the feedback comes to you by email. Each guest is asked at most once every 90 days per venue. The Review Inbox pulls new reviews in every day from Google, Tripadvisor, Yelp, Trustpilot, Untappd, Reviews.io, Feefo and Yotpo.
What is in the box
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01
Automated review requests 24 hours after the visit by default, adjustable in minutes, hours or days
-
02
Email and text message from one settings page; each guest asked at most once every 90 days
-
03
Send happy guests to Google, Tripadvisor, Yelp, Facebook, Trustpilot, Untappd or Reviews.io: pick one platform or let the guest choose
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04
Find your business: type the name and town once and link the venue's Google, Tripadvisor and Yelp listings in one go
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05
One Review Inbox for Google, Tripadvisor, Yelp, Trustpilot, Untappd, Reviews.io, Feefo and Yotpo, with a Reply on button that opens each platform's reply page
-
06
Lower ratings open a private feedback form that still shows your public links, and reach you by email
-
07
An optional guest survey: the Net Promoter Score question and up to five questions of your own, answered right after the star, with your NPS, every answer and a CSV download on the Surveys tab
See it in your dashboard
Review requests that send themselves
The automations table shows your Google review request running alongside the rest: what it sends, who it goes to and its send history. Once it is on, every eligible guest gets a well-timed nudge without anyone on your team remembering to ask.
- Send history for every automation
- Runs in the background once enabled
Your reviews in one place
Your latest reviews from Google, Tripadvisor, Yelp and the other platforms you link land in one inbox across all your venues, newest first, each tagged with its platform, its star rating and the venue it belongs to. Reply on opens the platform's own reply screen, where you write and post the reply from your account, and Mark replied and Dismiss keep track of what has been answered.
- Every linked platform together, across every venue
- Reply on opens the platform's reply screen
- New, Replied and Dismissed, so you can see what is still to answer
Every guest is asked. Where the answer goes depends on the rating.
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Step 1
Guest connects
The visit is recorded against their profile the moment they join the WiFi.
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Step 2
A delay you set
Two to 24 hours later, a branded email asks them to rate the visit from 1 to 5.
-
At or above your threshold
Straight to your listing
Default 4 stars and up: the guest lands on your Google page, or another platform you choose, to post publicly, or picks from every platform you have set up.
-
Below it
You hear it first
A private feedback form comes to your inbox. It still links to your public listings, so nobody is stopped from posting.
The routing happens after the guest has already given a rating, every guest is asked equally, and the private form always carries the public review links. Review solicitation rules vary by platform; check Google's current policy for your situation.
A few questions alongside the star rating
Each venue can add the Net Promoter Score question, "How likely are you to recommend us to a friend?", and up to five questions of its own. Guests answer them right after picking a star, every one optional, and then carry on to your review site or the private form just as their rating decided.
The answers land on the Surveys tab under Reviews, for one venue or all of them together: your Net Promoter Score split into promoters, passives and detractors, a card for each question, every response in a table and a CSV download. On Pro and above, a workflow can start when a survey is answered, so the team hears straight away when a guest scores you 6 or below, and its Send survey step can ask while the guest is still at the venue.
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Net Promoter Score
0 to 10, split into promoters, passives and detractors
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Short text
A sentence or two, up to 1,000 characters
-
One choice from a list
Two to six choices that you write
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Yes or no
Answered with a single tap
Google, Tripadvisor and Yelp, chosen per venue
Each venue links to its own Google Business Profile, and Find your business links its Tripadvisor and Yelp listings in the same search. Facebook, Trustpilot, Untappd and Reviews.io can be added from their own cards. Send happy guests to one platform, or show a button for each and let the guest choose. The guest is taken to your public listing to write.
Public reviews from Google, Tripadvisor, Yelp, Trustpilot, Untappd, Reviews.io, Feefo and Yotpo appear in the Review Inbox in your dashboard, each with a Reply on button that opens the platform's reply page. The private ratings and comments sit beside them under Guest feedback, so the whole picture is in one place.
Business Profile reviews, the default destination
Tripadvisor
Your listing URL, no account connection
Yelp
Your business page, with its latest reviews in the inbox
Your Page's reviews tab, as a destination only
Trustpilot
Your review page and your reviews, from your website domain
Untappd
Your venue page, and check-ins with a comment or rating
Reviews.io
Your collection link and your reviews, from your account
Feefo
Your Feefo reviews in the inbox
Yotpo
Your Yotpo reviews in the inbox
How to automate Google review requests from guest WiFi
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01
Link your Google listing
Click Reviews in the Marketing group on my.captifi.io and pick the venue. Find your business on the Inbox tab links its Google, Tripadvisor and Yelp listings from the business name and town, or enter the business name, Place ID and review link by hand on the Review requests tab.
-
02
Set the timing and threshold
Choose the delay after a visit before the request is sent, 2 to 24 hours is typical, and the minimum star rating that sends a guest to Google, 4 by default. Lower ratings go to a private feedback form that still links to your public listings.
-
03
Add the other platforms you use
Set up the Tripadvisor, Yelp, Facebook, Trustpilot, Untappd or Reviews.io card on the Integrations page, then choose under Happy guests review on whether guests go to one platform or pick from a page listing them all. Feefo and Yotpo cards bring those reviews into the inbox.
-
04
Add survey questions if you want them
On the Surveys tab under Reviews, Edit questions switches on the NPS question and adds up to five questions of your own: a short text answer, one choice from a list, or yes or no. Each venue has its own questions, and guests can skip any of them.
-
05
Send a test, then switch on
Use Send test email to see exactly what guests receive, then switch the venue to Enabled and save. Results appear under Reviews, with your public reviews in the Inbox tab and private ratings under Guest feedback.
What is Google review automation?
Review automation sends a review request to a guest after a visit without anyone asking in person. CaptiFi uses the WiFi connection as the proof of the visit, waits a delay you set, emails the guest for a 1 to 5 rating, and sends a guest who rates at or above your threshold on to your Google Business Profile or another review platform you choose, such as Tripadvisor, Yelp or Trustpilot, to write the review there. Lower ratings reach you privately first, with the public links still shown. It is included on the Essentials plan and above.
Why do WiFi-triggered requests outperform table cards?
The WiFi request wins on timing and reach: a card on the table asks for a review while the guest is still eating, and the WiFi request arrives after they have left, when they have an opinion and a spare minute. A card reaches the guests who happened to notice it; the WiFi request reaches every guest who connected.
CaptiFi is a guest WiFi marketing and captive portal platform for restaurants, bars, pubs, cafes, hotels, gyms, salons, retail and short-term rentals, built by CaptiFi Ltd in the UK and sold in GBP, USD, EUR, CAD, AUD and NZD to venues worldwide.
Review automation questions answered
How does WiFi trigger a review request?
What happens to a low rating?
Can I send review requests only to people who turned up?
Will regulars get asked every time they visit?
Which review sites are supported?
Can I ask guests a few questions as well as the star rating?
Which plan includes review automation?
Review requests for Google, Tripadvisor, Yelp and four more platforms, included from Essentials
Automated review requests and the Review Inbox are included on Essentials and above. The requests are triggered by the WiFi visit itself and send happy guests on to Google, Tripadvisor, Yelp, Facebook, Trustpilot, Untappd or Reviews.io. There is no reputation-management subscription to add.
What Our Customers Say
CaptiFi completely changed my business. Before, every guest was a one-time booki...
CaptiFi completely changed my business. Before, every guest was a one-time booking. Now I have a direct line to thousands of people who've stayed in the plane. I can offer them return deals, send updates about new features, and keep them engaged. My repeat booking rate went from almost zero to 35%. It's been incredible.
Johnny Palmer
Owner, PytchAir Boeing 727 Airbnb
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