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Guest WiFi Compliance Made Simple

CaptiFi asks for marketing consent separately from getting online, records each guest's answer with the time they signed in, and has tools for erasure requests, with retention policies configured on request. Your venue stays the data controller, the tools come with every plan, and you keep guest WiFi on its own VLAN or guest network in your controller.

What is GDPR Compliance & Security?

GDPR Compliance and Security builds the consent step into every WiFi login. The marketing question is asked separately from getting online, each guest's answer is stored with the time they signed in, and deletion tools answer erasure requests. Guest WiFi stays on its own VLAN or guest network in your controller. It is for every venue that captures personal data over guest WiFi in the UK or EU. Included on every plan, Lite included.

55%

Of Guests' Devices Sign In (Sep 2026)

Under 2 hours

Average Support Reply

29+

Integrations Included

99.9%

Platform Uptime

Sign-in rate: CaptiFi venue data, UniFi venues, September 2026

The Problem

Guest WiFi creates data protection obligations that most venues aren't equipped to handle. Collecting emails without proper consent, storing data without retention policies, and mixing guest traffic with business networks are all compliance risks.

The CaptiFi Solution

CaptiFi builds the consent step into every WiFi login. The marketing question is asked separately from getting online, each guest's yes or no is stored on their visit record with the time they signed in, and deletion and anonymisation tools answer erasure requests, with retention policies configured on request. Keeping guest traffic apart from your business network is a setting in your own controller.

Key Benefits

Marketing consent asked separately from getting online in every login flow

Guest data deletion and anonymisation tools, with retention policies configured on request

Guest WiFi kept on its own VLAN or guest network in your controller

Each guest's marketing answer recorded with the time they signed in

Screenshots

See it in your dashboard

The opt-out list: every withdrawal recorded automatically.

Opt-outs handled for you, on the record

When a guest texts STOP they are excluded instantly, and the opt-out list keeps the record: who opted out, from which venue and when. If anyone ever asks how you handle consent withdrawal, the answer is already on screen.

  • Instant, automatic opt-outs
  • Full record of who withdrew and when
Consent capture as guests see it on their phone.

Consent captured at the moment of login

This is what guests see on their phone: the questions your splash page asks, and the marketing question, asked separately from getting online. CaptiFi stores that consent with a time stamp, which is the audit trail GDPR expects you to have.

  • A clear consent question at login
  • Time-stamped record kept automatically
Who does what

You are the controller, CaptiFi is the processor

Data protection responsibilities split between CaptiFi as processor and the venue as controller
Area CaptiFi handles You handle
Consent capture Separate WiFi terms and marketing opt-in, nothing pre-accepted, each guest's answer stored with the time they signed in Decide what to ask for and what you will use it for
Privacy notice A template you can adapt, linked from the splash page Publish your own notice and keep it accurate
Unsubscribe One-click link in every email, STOP on every SMS, applied across all your venues and added to suppressions Nothing; it runs itself
Access and erasure requests Export all (CSV) on Guest Visits, one row per guest with return visits not repeated, as a starting point for an access request; Delete (GDPR) and Anonymise (GDPR) bulk actions on Guest Visits Respond within the one month the law allows
Hosting and security Hetzner data centres in Finland and Germany, encryption at rest and in transit, access controls and access logging Keep dashboard logins to the people who need them
Breach notification You are notified without undue delay, as the data processing agreement sets out Notify your regulator within 72 hours and guests where required
Sub-processors Hetzner (hosting, EU), Amazon SES (email, US), Stripe (payments), Cloudflare (media, EU); marketing platforms only when you connect one List them in your notice

This page describes how the product works. It is not legal advice; your lawful basis and privacy notice remain yours, and a data protection adviser can confirm them for your venue.

In practice

How to run GDPR-compliant guest WiFi with CaptiFi

1

Keep terms and marketing consent separate

In the splash builder the WiFi terms and the marketing opt-in are separate choices with nothing pre-accepted. Link your privacy policy from the page; CaptiFi provides a template you can adapt.

2

Collect only what you will use

Switch on the fields you need and leave the rest off. Every extra required field lowers completion and widens what you hold.

3

Let unsubscribes run themselves

Every email carries a one-click unsubscribe and every SMS honours STOP. An opt-out applies across every venue on the account and goes on your suppressions list automatically.

4

Answer requests from the dashboard

Export all (CSV) on the Guest Visits page downloads every guest at the venue, one row per guest with return visits not repeated, so the guest's row is the starting point for an access request, not the full record. Use Delete (GDPR) and Anonymise (GDPR) on the same page to answer an erasure request within the one month the law allows.

Is guest WiFi data capture GDPR compliant?

It can be, and the mechanics decide it. Under GDPR a venue can make WiFi access conditional on accepting the network terms, but marketing needs a separate, freely given consent that is recorded and revocable. CaptiFi's splash page asks the two questions separately with nothing pre-accepted, stores the marketing answer against the guest with an audit trail, sends only to guests who said yes, and turns every unsubscribe or STOP into an account-wide suppression. Guest data sits on EU servers and the venue can export, anonymise or delete it from the dashboard.

Does a splash page need a cookie banner?

Not for the sign-in. The page uses only the essential cookies the login needs, which do not require a banner. Returning guests are recognised by their device; no tracking cookie is set. Adding a third-party pixel or analytics script changes that and needs its own consent mechanism.

CaptiFi is a guest WiFi marketing and captive portal platform for restaurants, bars, pubs, cafes, hotels, gyms, salons, retail and short-term rentals, built by CaptiFi Ltd in the UK and sold in GBP, USD, EUR, CAD, AUD and NZD to venues worldwide.

FAQs

GDPR and guest WiFi questions answered

Is collecting emails through guest WiFi legal under GDPR?
Yes, with the right basis. Access to the WiFi can be conditional on accepting the terms, but marketing needs its own consent. CaptiFi asks for the two separately with nothing pre-accepted, records the marketing answer against the guest with an audit trail, and only emails or texts guests who said yes.
Who owns the data and who is the controller?
You do, and you are. CaptiFi processes guest data on your behalf as the processor; your venue is the controller. A data processing agreement is published on this site and applies to every account. You can export or delete the data at any time.
Where is guest data stored?
On EU servers, Hetzner data centres in Finland and Germany, encrypted at rest and in transit. Email delivery uses Amazon SES in the US, with regional delivery available on request. The sub-processors are Hetzner, Amazon SES, Stripe for payments and Cloudflare for media storage. CaptiFi never sells guest data.
How do guests unsubscribe or withdraw consent?
Every marketing email carries an unsubscribe link and the one-click unsubscribe headers, so mailbox providers show their own Unsubscribe button, and every SMS honours STOP. The opt-out applies across every venue on your account at once and the address goes on your suppressions list, so nothing can email it again.
Can a guest ask to be deleted?
Yes. On the Guest Visits page, select the guest and use Delete (GDPR) to remove every record, or Anonymise (GDPR) to keep the visit statistics without the identity. Either answers an erasure request from the dashboard; GDPR gives you 30 days to respond.
Do I need a cookie banner on the splash page?
Not for the sign-in itself. The splash page uses only the essential cookies the WiFi login needs, which do not require a banner. If you add third-party tracking such as a Facebook Pixel or Google Analytics, that needs its own consent mechanism, and CaptiFi can help you configure it.
Is this legal advice?
No. CaptiFi builds the mechanics of consent and its record into the product, and this page describes them. Your own privacy notice and lawful basis remain your responsibility, and a data protection adviser can confirm them for your venue.
Included in your plan

GDPR consent, unsubscribe and data export on every plan, Essentials included

Consent capture, unsubscribe handling and data export are part of every plan, Essentials included.

GDPR Compliance & Security is included from Essentials at £49/month or £39/month billed annually

What Our Customers Say

CaptiFi completely changed my business. Before, every guest was a one-time booki...

CaptiFi completely changed my business. Before, every guest was a one-time booking. Now I have a direct line to thousands of people who've stayed in the plane. I can offer them return deals, send updates about new features, and keep them engaged. My repeat booking rate went from almost zero to 35%. It's been incredible.

J

Johnny Palmer

Owner, PytchAir Boeing 727 Airbnb

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