Reviews integration

Google Reviews + CaptiFi

Ask opted-in WiFi guests for a Google review, and read your Google, Tripadvisor, Yelp and other reviews in one inbox. Hardware included, 30-day trial.

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Overview

What does the Google Reviews integration do?

The Google Reviews integration asks every consenting WiFi guest to rate their visit, by email and optionally by text message, 24 hours after they connect by default. Guests who rate at or above your minimum are sent on to your Google listing; lower ratings open a private feedback form that still shows the public links. New reviews then land in the Review Inbox. For any venue that wants more Google reviews without staff having to ask. Essentials plan and above.

The Google Reviews integration turns every guest WiFi login into an opportunity to win a public Google review. When a guest signs in to your WiFi through the CaptiFi splash page, they consent to share their details and their visit is recorded. CaptiFi then waits for the delay you set in Ask after, 24 hours by default and adjustable in minutes, hours or days, and asks that guest to rate their visit while it is still fresh in their mind. The request goes by email, and by text message too if you tick Also ask by text message. Only guests who gave contact details and marketing consent are asked, at most once every 90 days per venue, whichever channel asked first.

Every guest gets the same request and the same public links. When their rating meets your Minimum stars for a public review (4 by default), they are sent straight to your Google listing to post publicly. Lower ratings open a private feedback form, and the public review links stay on that form too, so no guest is ever prevented from posting publicly. Each rating and any private feedback reaches you by email at the address in Send private feedback to. Google's rules prohibit selectively asking for reviews; CaptiFi asks everyone the same way, and the private form is an extra step for unhappy guests.

Venues connect Google Reviews because review count and recency are among the strongest signals in local search and on Google Maps. CaptiFi asks automatically at the right moment, so staff no longer have to remember. The Review Inbox then pulls your latest Google reviews into the dashboard, each with a Reply on Google button that opens Google's reply screen. Pair it with the Tripadvisor, Yelp, Facebook, Trustpilot, Untappd and REVIEWS.io integrations to prompt for those platforms from the same flow, and with Feefo and Yotpo to bring those reviews into the same inbox.

Screenshots

See it in your dashboard

The Review Inbox in the CaptiFi dashboard with a Google and a Tripadvisor review from two venues, each with its stars, its status and Reply on, Mark replied and Dismiss — The Review Inbox: your latest reviews in one place, each a click from the platform's own reply screen.

Google Reviews settings in the CaptiFi dashboard with place lookup, Ask after and Minimum stars for a public review — Setup in one search: your Place ID and review link fill in automatically, then set Ask after and Minimum stars for a public review per venue.

What you get

Why connect Google Reviews to CaptiFi

Reviews on autopilot

CaptiFi sends a review request to every consented WiFi guest automatically, so you no longer rely on staff remembering to ask. The request lands 24 hours after the visit by default, once the guest has left and while the visit is still fresh, and you can change the delay per venue.

One-search setup

Type your business name once and CaptiFi finds you on Google, Tripadvisor and Yelp, fills in your Google Place ID and review link and links the other two listings in the same click. No Google account connection, no API keys, and you can set Ask after and Minimum stars for a public review per venue.

Complaints reach you first, public links stay visible

Ratings below your minimum open a private feedback form, and every rating and comment is emailed to the address you choose. The form keeps your public review links visible, so every guest remains free to post publicly.

Your reviews in one inbox

The Review Inbox pulls your latest Google, Tripadvisor and Yelp reviews into the dashboard, plus Trustpilot, Untappd, REVIEWS.io, Feefo and Yotpo reviews once those cards are connected, and deep-links you to the right place to reply. Mark reviews replied or dismissed to keep the queue clear.

What data flows to Google Reviews

Guest email address

Guest name

Guest mobile number (where captured, used for text message requests)

Venue or site the guest visited

Visit date and time, used to time the request

Marketing and contact consent state

How it works

Up and running in minutes

Connect your Google listing

Open Reviews, then the Inbox tab, and use Find your business: type your business name and CaptiFi fills in your Google Place ID and review link automatically, and links your Tripadvisor and Yelp listings at the same time. This is what lets the review request point guests straight to your live Google listing.

Set Ask after

The default is 24 hours after the visit, adjustable in minutes, hours or days. Requests go by email; tick Also ask by text message to send the same link by text as well. Texts need SMS Marketing and count each message segment as one text from your monthly texts.

Set Minimum stars for a public review

A guest who rates at or above this number (4 by default) is sent on to your Google listing. Lower ratings open the private feedback form, which keeps your public review links visible so every guest can still post publicly. Enter the address for Send private feedback to, where every rating and comment arrives.

Manage replies from the Review Inbox

Your latest Google, Tripadvisor and Yelp reviews sync into the Review Inbox daily, along with any other platform you have connected. Open the platform's reply screen from the deep link, post your reply, then mark the review replied. Private feedback from lower ratings shows on the Guest feedback tab alongside.

Read the Google Reviews setup guide

Step by step, with screenshots.

In the real world

How venues use Google Reviews with CaptiFi

Cafe

A busy coffee shop captures an email from every guest who joins the WiFi, then automatically asks the ones who opted in to rate their visit the next day and sends the happy ones on to Google, growing its review count without staff ever having to interrupt service to ask.

Restaurant

A restaurant sends review requests 24 hours after diners visit. Guests who flag an issue reach the manager through the private feedback form first, with the public review links still one tap away.

Salon

A salon ticks Also ask by text message so the request also arrives as a text the day after an appointment, when clients are still enjoying their new look, lifting its monthly Google reviews and pushing it higher in local search.

FAQs

Frequently asked questions

Who gets asked for a review?

Every guest who gave an email address (or a mobile number, for texts) and marketing consent when they signed in to your WiFi, at most once every 90 days per venue, with no cherry-picking. When a guest's rating meets your Minimum stars for a public review they are sent to your public Google listing; lower ratings open a private feedback form that keeps the public review links visible, so every guest stays free to post publicly whatever their rating.

When is the review request sent?

After the delay in Ask after: 24 hours after the visit by default, adjustable in minutes, hours or days to suit your venue. The request goes by email, and by text message as well if you tick Also ask by text message.

Can guests be asked by text message?

Yes. Tick Also ask by text message on the same settings page and the request also goes out as a text carrying the same link, to guests who gave a mobile number and permission to be texted. Texts need SMS Marketing and count each message segment as one text from your monthly texts. The 90-day rule covers email and text together.

What is the Review Inbox?

The Review Inbox pulls your latest public Google, Tripadvisor and Yelp reviews into the CaptiFi dashboard once a day, or on demand with Sync now, for every listing you have linked with Find your business, plus Trustpilot, Untappd, REVIEWS.io, Feefo and Yotpo reviews once those cards are connected. For each review you can open Google's reply screen via a deep link and track which reviews you have handled. CaptiFi never posts on your behalf; you write and post every reply yourself.

Can I prompt for reviews on other platforms as well?

Yes. The separate Tripadvisor Reviews, Yelp Reviews, Facebook Reviews, Trustpilot Reviews, Untappd and REVIEWS.io integrations each add a destination. Pick one platform, or let the guest choose from a branded page listing every platform you have set up. Find your business links Google, Tripadvisor and Yelp from one search, the other cards take a pasted link or your website domain, and the same review request email and text message handle every platform. The Review Inbox syncs reviews from all of them except Facebook, which Meta no longer opens to third-party tools. Feefo and Yotpo have no public review link, so they feed the inbox only.

What happens to negative feedback?

Ratings below your minimum open a private feedback form. The rating and any comment are emailed to the address in Send private feedback to and listed on the Guest feedback tab, so you can put things right quickly. The form also shows your public review links, so an unhappy guest who prefers to post publicly can always do so.

Is asking guests for reviews this way compliant?

Only guests who gave marketing consent on the splash page are contacted, at most once every 90 days per venue. Every guest gets the same request and the same public links, no incentive is offered, and the private form for lower ratings shows the public links too. Google's rules prohibit selectively asking for reviews, and CaptiFi asks every guest the same way.

Pairs well with

Tripadvisor Reviews Yelp Reviews Twilio SMS

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Google, Gmail, Mailchimp, Klaviyo, HubSpot, Salesforce, Facebook, Meta Pixel, Slack, Zapier, Twilio, Tripadvisor, Yelp, Trustpilot, Untappd, Feefo, REVIEWS.io, Yotpo, Toast, Square, SumUp, Airship, Revinate, Leat, Pepper, EmailOctopus, MailerLite and Incentivio are trade marks of their respective owners and appear here only to identify the services CaptiFi connects to. CaptiFi is independent of these companies and is not sponsored, certified or endorsed by them. An integration marked coming soon is on our roadmap and is not yet available. Twilio and all related logos are trademarks of Twilio Inc. or its affiliates. Salesforce is a trademark of Salesforce, Inc. Slack is a trademark and service mark of Slack Technologies, Inc., registered in the U.S. and in other countries.