CaptiFi vs Fydelia
A balanced 2026 comparison: feature matrix, pricing, ideal-customer profiles, and an honest verdict on which platform fits your business.
Quick verdict: CaptiFi or Fydelia?
Fydelia is excellent for survey-heavy hospitality groups that lean on in-portal surveys, NPS and guest-journey logic and already own their access points, with every feature, games included, from £25 a month on rolling 3-month cycles. CaptiFi wins on an included starter device, month-to-month billing, a Toast POS connector and coverage of the US, UK and EU, with a 30-day trial. Both run prize games; CaptiFi sends each prize by email or text, with limits per guest and per prize.
What is Fydelia?
Fydelia is a guest WiFi and engagement platform based in Brighton, with an office in Dubai, that runs on the access points a venue already has. It pairs captive portals with engagement journeys, surveys, SMS and email automations, and a library of games: scratch, spin the wheel, a slot machine, Plinko, a memory match and Breakout, played before the WiFi connects. It publishes its prices per venue, by venue type, with every feature on every plan and a 14-day trial.
Feature comparison
| Feature |
|
|
|---|---|---|
| Starter device included (refundable deposit) | Yes | No |
| Native UniFi support | Yes | Yes |
| Native TP-Link Omada support | Yes | limited |
| Native Cisco Meraki support | Yes | Yes |
| Aruba / MikroTik / Ruckus support | Yes | partial |
| Multi-venue dashboard | Yes | Yes |
| Built-in email marketing automation | Yes | Yes |
| Automated Google review requests | Yes | Yes |
| Toast POS / spend-based segmentation | Yes | No |
| Leat / loyalty integration | Yes | own loyalty module |
| Twilio SMS welcome messages | Yes | Yes |
| Mailchimp sync (native) | Yes | Yes |
| In-portal surveys & feedback | simple | Yes |
| Spin the wheel, scratch card, slot machine, Plinko, pick a box and shake to win | Growth plan and above | wheel, scratch, slots and Plinko on every plan |
| Memory match and Breakout games | No | Yes |
| Prize code sent by email or text, not shown on screen | Yes | code shown on screen |
| Play limit per guest and stock limit per prize | Yes | not published |
| Self-serve sign-up + transparent pricing | Yes | from-prices published |
| Monthly billing (no annual lock-in) | Yes | rolling 3-month cycles |
| 30-day free trial | Yes | 14-day trial, no card |
Last reviewed 3 October 2026. Pricing and features change: check the Fydelia site for the most current information.
Fydelia strengths
- Powerful guest-journey builder with conditional logic
- In-portal surveys and feedback flows are stronger than most competitors
- Markets itself as GDPR compliant, with data hosted in the UK and the UAE
- Named UK hospitality customers on its site, including restaurant and pub groups
- Multi-language splash pages out of the box
- Games on every plan: scratch, spin the wheel, a slot machine, Plinko, a memory match and Breakout
Where CaptiFi differs
- Billed on rolling 3-month cycles
- No advertised hardware-included option: you bring your own access points
- No native Toast POS integration (last verified 2026-04-30)
- Limited US market presence: offices in Brighton and Dubai, with named customers mostly in the UK
- A 14-day trial, against CaptiFi's 30 days
- A game shows the winning code on screen, and no play limit per guest or stock limit per prize is published (fydelia.com, read 3 October 2026)
Honest recommendations
Pick Fydelia if
Hospitality operators who already own their access points, lean heavily on in-portal surveys / NPS / guest-journey conditional logic, and want every feature, games included, from £25 a month on rolling 3-month billing.
Pick CaptiFi if
Operators who want a starter device included, month-to-month billing, US + UK + EU coverage, a Toast POS connector, a 30-day trial, and prize games whose codes go to the guest by email or text with a limit per guest and per prize.
Pricing side by side
CaptiFi
£39/month billed annually
or £49/month month-to-month
- Hardware included (refundable deposit)
- Every integration included on Growth and above
- 30-day free trial.
Fydelia
Per venue, by venue type: pubs, bars, cafés and restaurants from £25 a month, play centres, events and nightclubs from £45, hotels from £65 (fydelia.com, read 3 October 2026). Every feature is on every plan, including games, review prompts, loyalty and 100+ integrations. Rolling 3-month billing cycles, a 14-day trial with no card, and you bring your own hardware.
Last reviewed 3 October 2026. Check the Fydelia site for current pricing.
Lite: £19.99 a month on your own network
Already have UniFi, Omada or Meraki? Lite is guest capture and CSV export on the access points you have, 500 new guests a month, for one site. The splash page keeps CaptiFi branding.
How switching from Fydelia works
Start your free trial
Sign up in minutes. 30-day free trial. Hardware included (refundable deposit), and no plan payment is taken during the trial.
Connect your WiFi
Point your existing access points at CaptiFi (UniFi, TP-Link Omada, Cisco Meraki, Aruba, MikroTik, Ruckus and more) or plug in the starter device we ship.
Switch off Fydelia
Rebuild your splash page, turn on email and review automation, and cancel your Fydelia subscription once you're confident.
Weighing up a move? Read the Fydelia alternative guide or see all comparisons.
CaptiFi vs Fydelia FAQs
Is CaptiFi cheaper than Fydelia?
Per venue, by venue type: pubs, bars, cafés and restaurants from £25 a month, play centres, events and nightclubs from £45, hotels from £65 (fydelia.com, read 3 October 2026). Every feature is on every plan, including games, review prompts, loyalty and 100+ integrations. Rolling 3-month billing cycles, a 14-day trial with no card, and you bring your own hardware.
When should I pick Fydelia over CaptiFi?
Hospitality operators who already own their access points, lean heavily on in-portal surveys / NPS / guest-journey conditional logic, and want every feature, games included, from £25 a month on rolling 3-month billing.
When is CaptiFi the better choice?
Operators who want a starter device included, month-to-month billing, US + UK + EU coverage, a Toast POS connector, a 30-day trial, and prize games whose codes go to the guest by email or text with a limit per guest and per prize.
Competitor names and logos are trade marks of their respective owners and are shown only to identify the products being compared. CaptiFi is not affiliated with, sponsored by or endorsed by any company named on this page. Feature and pricing notes describe each product as we found it on its public website when we last reviewed it, and may since have changed; check the vendor's current terms before you buy. Trade mark notices.
CaptiFi is a guest WiFi marketing and captive portal platform for restaurants, bars, pubs, cafes, hotels, gyms, salons, retail and short-term rentals, built by CaptiFi Ltd in the UK and sold in GBP, USD, EUR, CAD, AUD and NZD to venues worldwide.