CaptiFi vs Zenreach
A balanced 2026 comparison: feature matrix, pricing, ideal-customer profiles, and an honest verdict on which platform fits your business.
Quick verdict: CaptiFi or Zenreach?
Zenreach has effectively moved on: the domain redirects to Adentro and the product now sells US ad attribution. If you are a UK venue still running a legacy Zenreach setup, CaptiFi is a straightforward migration path with GDPR-native data handling, review and email automation, a starter device included (refundable deposit), and a self-serve 30-day trial.
What is Zenreach?
Zenreach was an early US WiFi-marketing platform. Its zenreach.com domain now redirects to adentro.com, and the product has repositioned around US ad attribution, leading with a "Guaranteed Return on your Ad Spend" message. It is sold through demos rather than a self-serve trial and is effectively absent from UK small-business WiFi marketing today. For UK venues that adopted Zenreach years ago, the practical question is where to migrate, not whether to buy it new.
Feature comparison
| Feature |
|
|
|---|---|---|
| Starter device included (refundable deposit) | Yes | No |
| Self-serve sign-up (no demo required) | Yes | No |
| 30-day free trial | Yes | No |
| Public, transparent pricing | Yes | No |
| UK / EU GDPR-native data handling | Yes | US-focused |
| Active UK SMB WiFi marketing focus | Yes | No |
| Multi-venue dashboard | Yes | Yes |
| Built-in email marketing automation | Yes | Yes |
| Automated Google review requests | Yes | No |
| Toast POS / spend-based segmentation | Yes | No |
| Leat / loyalty integration | Yes | No |
| Twilio SMS welcome messages | Yes | Yes |
| Monthly billing (no annual lock-in) | Yes | No |
Last reviewed 13 June 2026. Pricing and features change: check the Zenreach site for the most current information.
Zenreach strengths
- Early mover in WiFi marketing with a long operating history in the US
- Walk-through attribution model that links WiFi visits to ad spend, now under the Adentro brand
- Established US enterprise and multi-location relationships
Where CaptiFi differs
- zenreach.com now redirects to adentro.com: the original brand is effectively retired
- Repositioned to US ad-attribution ("Guaranteed Return on your Ad Spend") rather than SMB WiFi marketing
- Demo-only, with no advertised self-serve trial
- Effectively absent from UK small-business WiFi marketing today
- No advertised hardware-included option
- GDPR-native UK data handling is not the product focus
Honest recommendations
Pick Zenreach if
US multi-location advertisers who want to measure foot-traffic return on ad spend through the Adentro attribution model and are buying that capability specifically.
Pick CaptiFi if
UK and EU venues, including operators migrating off a legacy Zenreach or Yelp WiFi setup, who want GDPR-native guest WiFi, review and email automation, a starter device included (refundable deposit), and transparent self-serve pricing.
Pricing side by side
CaptiFi
$59/month billed annually
or $69/month month-to-month
- Hardware included (refundable deposit)
- Every integration included on Growth and above
- 30-day free trial.
Zenreach
Demo-only, no public self-serve trial. Positioned around US ad attribution rather than transparent SMB WiFi pricing. CaptiFi publishes pricing in six currencies (GBP, USD, EUR, CAD, AUD, NZD), ships a starter device (refundable deposit), and offers a self-serve 30-day trial, which makes it a clean migration path for orphaned Zenreach or Yelp WiFi users.
Last reviewed 13 June 2026. Check the Zenreach site for current pricing.
How switching from Zenreach works
Start your free trial
Sign up in minutes. 30-day free trial. Hardware included (refundable deposit), and no plan payment is taken during the trial.
Connect your WiFi
Point your existing access points at CaptiFi (UniFi, TP-Link Omada, Cisco Meraki, Aruba, MikroTik, Ruckus and more) or plug in the starter device we ship.
Switch off Zenreach
Rebuild your splash page, turn on email and review automation, and cancel your Zenreach subscription once you're confident.
Weighing up a move? Read the Zenreach alternative guide or see all comparisons.
CaptiFi vs Zenreach FAQs
Is CaptiFi cheaper than Zenreach?
Demo-only, no public self-serve trial. Positioned around US ad attribution rather than transparent SMB WiFi pricing. CaptiFi publishes pricing in six currencies (GBP, USD, EUR, CAD, AUD, NZD), ships a starter device (refundable deposit), and offers a self-serve 30-day trial, which makes it a clean migration path for orphaned Zenreach or Yelp WiFi users.
When should I pick Zenreach over CaptiFi?
US multi-location advertisers who want to measure foot-traffic return on ad spend through the Adentro attribution model and are buying that capability specifically.
When is CaptiFi the better choice?
UK and EU venues, including operators migrating off a legacy Zenreach or Yelp WiFi setup, who want GDPR-native guest WiFi, review and email automation, a starter device included (refundable deposit), and transparent self-serve pricing.
Competitor names and logos are trade marks of their respective owners and are shown only to identify the products being compared. CaptiFi is not affiliated with, sponsored by or endorsed by any company named on this page. Feature and pricing notes describe each product as we found it on its public website when we last reviewed it, and may since have changed; check the vendor's current terms before you buy. Trade mark notices.
CaptiFi is a guest WiFi marketing and captive portal platform for restaurants, bars, pubs, cafes, hotels, gyms, salons, retail and short-term rentals, built by CaptiFi Ltd in the UK and sold in GBP, USD, EUR, CAD, AUD and NZD to venues worldwide.