WiFi Marketing & Captive Portal Software That Drives Repeat Business
CaptiFi's captive portal turns every guest WiFi login into a revenue opportunity. Automate welcome emails, review requests, win-back offers, and birthday messages - all triggered from a single WiFi login. Works with TP-Link Omada, UniFi, Meraki & Aruba. Plug-and-play device included.
What is WiFi marketing?
WiFi marketing is the practice of using a venue's guest WiFi network - typically via a captive portal - to capture customer data and deliver follow-up communications such as automated emails, SMS, review requests, and loyalty offers.
CaptiFi delivers WiFi marketing as a turn-key platform: it captures consented contact details at the WiFi login, then automates welcome emails, Google review requests and win-back offers. See our WiFi marketing definition and the full glossary for related terms.
| CaptiFi WiFi marketing at a glance | Detail |
|---|---|
| Plans from | From €49/month billed annually, €59 month to month |
| Free trial | 30-day free trial on every plan |
| Hardware ecosystems supported | 9 (TP-Link Omada, UniFi, Meraki, Cisco Catalyst 9800, Aruba, MikroTik, Ruckus, Fortinet, DrayTek) |
| Typical guest opt-in rate | 40-60% of connections, depending on setup and traffic |
Trusted by venues worldwide
WiFi Marketing for Happier Guests and Busier Venues
WiFi marketing made simple. CaptiFi helps you capture customer data at every login, send the right messages, and keep guests coming back.
AI Analytics Assistant
Ask your WiFi marketing AI chatbot questions about guest trends, compare busy days, and get instant insights from your data.
Guest Insights
WiFi marketing reveals exactly who visits your venue, how often they return, and what drives them back.
Seamless Sign-In
WiFi marketing starts with branded splash pages that make sign-in quick and easy that look great on any device.
Automated Marketing
WiFi marketing automations send perfectly timed emails, review requests, and offers without lifting a finger.
GDPR Compliance
WiFi marketing with full GDPR compliance - collect guest details with clear consent.
Network Security
Keep your WiFi marketing network safe while keeping business systems separate and protected.
Multi-Venue Dashboard
Manage WiFi marketing data, automations, and reports for all your sites from one simple login.
Real-Time Analytics
Track WiFi marketing logins, opt-in rates, and campaign performance live so you can act fast.
Our Proven Approach to WiFi Marketing
Learn MoreCapture Every Connection
WiFi marketing starts from the first login - we collect GDPR-consented guest details so you can build a high-quality marketing list fast.
Automate Your Follow-Up
WiFi marketing automations run in the background, keeping guests engaged without extra work, from welcome emails to SMS campaigns.
Measure and Improve
Track WiFi marketing visits, opt-in rates, and campaign results in real time so you can make smarter decisions.
How One Business Owner Mastered WiFi Marketing
Discover how WiFi marketing helped transform his estate’s WiFi into a tool for capturing valuable customer data.
Get Set Up in Minutes: Start WiFi Marketing Today
CaptiFi makes WiFi marketing simple, turning your venue's WiFi into a powerful marketing engine. We can integrate with the access points you already use, or send you a plug-and-play device, included with your plan. You'll be live in about 5 minutes with the CaptiFi device, under an hour on your own controller.
1. Plug In
Connect your existing UniFi, TP-Link Omada, Meraki, Aruba, or any compatible access point - or use our included plug-and-play device.
2. Brand Your Splash Page
We'll match your venue's style so the login screen feels like part of your brand.
3. Start Collecting Contacts
WiFi marketing works from the very first login - watch your marketing list grow automatically.
The CaptiFi Plug & Play Device
Get started instantly with our pre-configured WiFi access point. No technical skills needed - just plug it in, and you're live in about 5 minutes with the CaptiFi device, under an hour on your own controller.
One-Time Setup, Then It Just Works
Enter your PIN once during setup to link the device to your account. After that, it's fully automatic.
Enterprise-Grade WiFi 6
Built by CaptiFi - reliable, fast, and designed specifically for busy venues.
Included With Every Plan
We only take a small refundable deposit, refunded when the hardware is returned.
Remote Support Included
We manage and monitor your device remotely. Any issues? Our team can troubleshoot without you lifting a finger.
Already Have WiFi Hardware? We Work With It.
CaptiFi integrates with the world's leading enterprise WiFi brands. No rip-and-replace, no extra costs - just connect your existing access points and you're live.
+ Many More
& custom setups
UniFi, Ubiquiti, Omada, TP-Link, Meraki, Cisco, Aruba, Instant On, HPE, MikroTik, RouterOS, RUCKUS, Fortinet, FortiGate, FortiAP and DrayTek are trade marks of their respective owners. CaptiFi is an independent guest WiFi platform that runs as an external captive portal on these vendors' access points and controllers. It is not made, certified, sponsored or endorsed by any of them, and vendor names appear here only to show compatibility. Setup guides describe each vendor's own configuration screens; where they differ, the vendor's documentation is the authority.
Don't have compatible hardware?
Simple, Transparent Pricing
Choose the perfect plan for your venue. Every plan includes plug-and-play hardware with a refundable €79 deposit.
Not sure which plan fits? Book a 15-minute demo, no obligation, no hard sell.
Save 16% or more with annual billing Switch to annual and save 16% or more
Lite
Lite runs on your own WiFi or our device.
or €210 billed yearly
- Guest capture and CSV export
- 500 new guests a month
- One site
- Email support
- CaptiFi branding on the splash page
- Your own WiFi, or our device (€79 refundable deposit)
Essentials
per month per month, billed annually
Ideal for small venues - pubs, cafés
- Branded splash page
- GDPR contact capture
- AI assistant (switched on for your account on request)
- CSV export
- Paid WiFi and WiFi vouchers
- Automated review requests
- Email marketing (1,000 emails)
- WiFi kit included (€79 refundable deposit)
Extra site: +€30/mo
Growth
per month per month, billed annually
Ideal for bars, clubs, restaurants
- Everything in Essentials
- Event promos
- VIP segmentation
- Advanced analytics
- Priority support
- Email marketing (2,000 emails)
- SMS marketing (prepaid credits)
- API access and webhooks
- Rewards and loyalty
- Event ticketing
- Reservation check-in
- Monthly PDF reports
Extra site: +€30/mo
Pro
per month per month, billed annually
Ideal for restaurant groups, multi-venue ops
- Everything in Growth
- Multi-site dashboard
- Group analytics
- Remove CaptiFi branding
- API access and webhooks
- Mail Plus (5,000 emails)
- Automation workflows (visual builder)
Extra site: +€30/mo
Enterprise
Tailored pricing
For large operations, hotel groups, white-label solutions
Calculate Your ROI
See how much CaptiFi could be worth to your business
For every €1 spent, you could generate € in repeat revenue Custom pricing available for enterprise needs
Optional hardware included (refundable deposit)
WiFi Marketing FAQs
Setup is quick: about 5 minutes with the CaptiFi device, under an hour on your own controller. Just plug in your device or connect to your existing WiFi, and you're ready to go.
Yes. Our built-in splash builder lets you create and update your own branded login pages whenever you like.
No new hardware needed! CaptiFi works with most existing access points, including UniFi. If you don't have compatible hardware, we'll send you a plug-and-play device, included with your plan.
Absolutely. We collect guest details with clear consent and provide a full audit trail so you stay compliant.
You can send welcome emails, review requests, win-back offers, birthday messages, and more - all automatically.
Perfect for multi-location businesses! Our multi-venue dashboard lets you manage all your sites from one login.
Every plan includes email support, and live chat from Essentials up. Premium plans get priority response times.
Your data, your control. You have full access to export your contacts at any time.
Yes. We include a plug-and-play Captifi WiFi Kit (pre-configured UniFi access point) with every plan. We charge a €79 refundable deposit to your card and refund it when you return the hardware.
You can cancel anytime with no long-term contracts. When you cancel, you return the hardware at your own cost, and your €79 deposit is refunded once it reaches us in working condition.
Additional access points are automatically detected and cost +£10/month each. We can provide additional hardware or you can use your existing UniFi access points.
No worries! You can add extra capacity for +£10 per 2,500 additional connections per month. We'll notify you before you reach your limit, and upgrading to the next tier is always an option.
Measured Numbers, Not Marketing Fluff
No stock-photo testimonials. These are platform-wide figures and a named case study you can check for yourself.
400-1,200
New guest contacts a single venue collects each month
40-60%
Typical WiFi login opt-in rate at venues
3-5x
More Google reviews within 60 days
Latest insights on WiFi marketing and venue growth.
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