Best guest WiFi platforms 2026: five compared

If you're shopping for a guest WiFi marketing platform in 2026, there's plenty of choice and every vendor promises much the same thing. What differs is the detail: how each one prices, whether you can try it on your own network, which access points it runs on and what it connects to.

So this comparison sticks to what each company says about itself on its own website, read on 27 and 28 Oct 2026, with the links at the foot of the page. We've left out review-site ratings and quotes, and where a company doesn't publish something, we say so. CaptiFi is our product and this is our site. It comes first for that reason, and the other four follow in alphabetical order, which isn't a ranking.

How we compared the platforms

We looked at each platform on five things an operator has to decide on:

1. Hardware: does it run on your existing access points, send its own box, or both?
2. Pricing: what's published, and is it per location, per venue, per access point or per plan?
3. What each plan includes, integrations among them.
4. The login page: how much of it you can brand and change.
5. The trial: how long it lasts, whether it needs a card, and whether you can run it on your own network.

At-a-glance comparison: the five platforms in one table

Every competitor cell comes from that company's own website as read on 27 and 28 Oct 2026, in the currency it lists. The sections below add the detail.

CaptiFi

CaptiFi puts a branded login page on a venue's guest WiFi, keeps the guest list with each guest's marketing consent recorded, and adds email, reviews, loyalty and bookings on the higher plans. It's used by cafes, pubs, restaurants, hotels, gyms and event venues, from one site to groups. It runs on the access points you already have, with setup guides for TP-Link Omada, Ubiquiti UniFi, Cisco Meraki, Aruba Instant On, MikroTik, Ruckus, Fortinet FortiGate/FortiAP, DrayTek and Cisco Catalyst, or on the CaptiFi device, which comes with every plan on a refundable deposit of £60.

Prices for Lite, Essentials, Growth and Pro are published in six currencies, and Enterprise is priced on request. Every plan includes one venue, with each extra venue at £25 a month from Essentials up. Every plan starts with a 30-day trial, and you add a card to start.

What the plans include: a branded splash page with your logo, colours and fonts and a live phone preview, GDPR contact capture with marketing consent asked separately from getting online, CSV export, and paid WiFi and vouchers from Essentials. Review requests and email campaigns start on Essentials. Growth adds rewards and loyalty, table bookings with deposits, event ticketing, guest games, the API and webhooks, and most of CaptiFi's integrations (the review sites start on Essentials). Of those, Toast POS, Square POS, Revinate, Mailchimp, Klaviyo, Zapier, HubSpot and Slack are live, and Salesforce connects through Zapier. Pro adds a multi-site dashboard, group analytics and automation workflows.

What it doesn't do: CaptiFi doesn't send WhatsApp messages, has no PMS integration for room-number login, and its login page comes in English, French and Spanish. See the pricing page or start the 30-day trial.

Beambox

Beambox is a guest WiFi marketing platform that says more than 12,000 businesses use it. Its pricing page lists Essential at £29 a month, Growth at £45 and Pro at £60 per location on monthly billing, with yearly plans also available. Its help centre gives 15% off locations two to ten and 25% from the eleventh when they share the same branding, and plans include 1,000 guests, then a monthly charge per band (£10 a month a band in its help centre). There's a 30-day trial, and the first Beambox access point comes with it; extra access points are a one-off fee.

Growth adds unlimited emails, automated emails through Interactions (welcome, birthday, loyalty and win-back messages) and integrations with Zapier, Mailchimp and Twilio. Pro adds the Review Automator, 250 free SMS a month and the Beambox API. Review requests go to Google, Tripadvisor, Yelp or Facebook, and guests who rate 3 stars or less are sent to an internal feedback form. Its post on a Square POS integration is dated 11 March 2025. It offers CSV export and says you can change your splash page's colours, logos and fonts. It records each guest's acceptance of its policies and their opt-in choice for GDPR. Detailed coverage: Beambox review and CaptiFi vs Beambox.

Fydelia

Fydelia prices per venue by type of venue: from £25 a month for coffee shops, bars, pubs and restaurants, £45 for kids' play, event spaces and nightclubs, and £65 for hotels. Its pricing page says "Per-venue billing, no metered usage", puts every feature on every plan ("No feature gates, no premium add-ons") and offers a 14-day trial with no card. Its FAQ says discounts depend on the billing cycle and the number of venues.

Fydelia works with your existing access points and says it supports 20+ vendors and 40+ device models, with no extra hardware needed. It lists more than 100 integrations, among them Mailchimp, HubSpot, Salesforce, Klaviyo, OpenTable and SevenRooms. Its features include review prompts for Google and Tripadvisor, birthday campaigns, a Loyalty Engine and games such as scratch cards and spin the wheel in the login page. See the Fydelia review and CaptiFi vs Fydelia.

Purple

Purple's Connect plan is free guest WiFi with no card needed: a branded login page, social and email sign-in, splash pages in over 25 languages and network analytics. Purple says collecting contact lists needs its Capture or Engage plan. It doesn't publish their prices (its pricing page says "Speak to an expert"), and both have a 30-day free trial. They add CRM integration, with Salesforce, Microsoft Dynamics, HubSpot, Mailchimp, ActiveCampaign and Eagle Eye named, plus an open API. The Engage plan lists loyalty programme integration and Passpoint, and Purple also sells staff WiFi (802.1X and Cloud RADIUS).

For smaller venues, Purple's separate small business site sells the Purple plan at £10 a month or £100 a year and a Purple Hub router at £99, VAT included. Purple also has a separate marketing product, Purple Engage, with a free plan of 500 credits a month and paid plans that charge a credit per email. Purple Engage sends texts and WhatsApp through your own Twilio account, says it isn't a booking system, and lists reviews as in pilot. Purple's supported hardware list names 44 brands. Every source is on the CaptiFi vs Purple comparison, and the Purple review goes deeper.

Spotipo

Spotipo is a cloud captive portal that runs on your existing router: its home page names UniFi, MikroTik, TP-Link and Cisco and 30+ other enterprise router brands. It's cloud-only, with no self-hosted version, and says guest data is hosted on Google Cloud in the EU. Its pricing page lists Starter at $59 a month ($49 a month billed yearly) for up to 2,000 unique guests a month and Pro at $79 ($66) for up to 5,000, both with unlimited access points, and Enterprise on custom pricing. The trial runs for 14 days with no card and covers up to 150 guest logins.

Logins include email, phone, social, voucher, terms only and password. Pro adds paid WiFi through Stripe (Spotipo charges 5% of monthly revenue above $5,000 per location), Azure AD and sponsored login. It syncs guests to Mailchimp, HubSpot, Klaviyo, Zapier and other tools, and offers white-label admin branding at extra cost. Its blog says reservation login for hotels works with Cloudbeds and Zonal. See the Spotipo review and Spotipo alternatives.

Which platform fits your venue?

A single restaurant or cafe

All five publish an entry price or a free plan: Fydelia from £25 a venue a month for food and drink venues, Beambox from £29 a location, Spotipo from $59 a month, CaptiFi Lite at £19.99/mo for one venue's guest list, and Purple's Connect login page for nothing, with contact capture on its paid plans. If you want marketing tied to till spend, CaptiFi's Toast and Square connectors start on Growth and Beambox lists Square. Our restaurant guide goes into this.

A multi-location restaurant or hotel group

Look at how each one counts sites. Beambox charges per location with 15% off locations two to ten and 25% from the eleventh, for locations that share the same branding. Fydelia bills per venue and mentions discounts by number of venues. CaptiFi includes one venue in each plan, charges £25 a month for each extra one, and adds a multi-site dashboard and group analytics on Pro. Purple's Capture and Engage plans are priced on request.

A hotel

Hotels usually want a link to a CRM or property system. CaptiFi has a Revinate integration from Growth and no PMS integration. Spotipo's blog says its reservation login works with Cloudbeds and Zonal, Fydelia lists hotels from £65 a venue a month, and Purple Engage lists hotel stays from Mews and apaleo as in pilot. The hotels guide adds Cloud4Wi, MyPlace, Stampede and StayFi.

A retail chain

CaptiFi connects to Leat Loyalty, and Leat's own integrations page lists other guest WiFi platforms too, Fydelia among them. CaptiFi also has its own rewards and loyalty on Growth. Beambox's Interactions cover loyalty messages, and Fydelia lists a Loyalty Engine on every plan.

An Airbnb or short-term rental

CaptiFi's device, on a refundable deposit, can sit beside the router already in the property, or CaptiFi runs on a supported access point. StayFi, which isn't in this table, was built for short-term rentals. Our Airbnb guide compares the two and covers direct bookings, and the Airbnb page shows the setup.

A large venue or campus

Purple lists Passpoint and staff WiFi (802.1X and Cloud RADIUS) alongside its Capture and Engage plans, priced on request. CaptiFi's Enterprise plan adds white-labelling, a dedicated account manager, single sign-on on request, a dedicated server and an SLA.

A coworking space or gym

Our gym guide covers how gyms and studios use guest WiFi with CaptiFi. Spotipo's Pro plan includes Azure AD and sponsored login, which suit staff and member networks run on Microsoft accounts.

A marketing agency or MSP running WiFi for clients

CaptiFi has referral, reseller and white-label partner models. Spotipo sells white-label admin branding as an add-on, and Beambox's partner page offers a white-label platform for agencies and MSPs. The white-label platforms comparison sets out the partner terms side by side.

How to make the final decision

Three questions narrow it down quickly:

1. What will it cost for your sites? Work it out from each published price list, counting locations, venues or access points the way each vendor does. For Purple's Capture and Engage plans you'll need a quote.
2. Can you try it on your own network? Each of the five has a trial or a free plan: CaptiFi and Beambox for 30 days, Fydelia and Spotipo for 14, and Purple 30 days on Capture and Engage, with Connect free.
3. Does it run on your access points? Check your exact brand and model against each vendor's list before you sign, or ask whether it can send its own box.

Whichever you shortlist, run the trial with real guests. You'll learn more about the reports, the login page and the support in a few weeks of use than from any demo. CaptiFi's 30-day trial runs on every plan.

Competitor details are from each company's own website, checked on 27 and 28 Oct 2026; prices and plans change, so check them on the day you buy. Sources: Beambox, Pricing, Pricing options, Guest database charges, How to grow your online reviews, Interactions, Integrations and exporting, Captive portal, Partners and GDPR; Fydelia, Pricing, FAQ, Features, Integrations, Gamification and Hardware; Purple, Guest WiFi pricing, Connect, small business plans, Purple Engage, Purple Engage pricing and Supported hardware; Spotipo, Pricing, home page and Guest WiFi and your PMS; Leat, Integrations. Platforms named in the FAQ answers: Cloud4Wi, Pricing and Application providers; MyWiFi Networks, Pricing; Adentro, Pricing; Bloom Intelligence, Pricing; Social WiFi, home page; CaptiveWiFi, Pricing and About; Antlabs, home page. CaptiFi is one of the platforms compared. Product names are trade marks of their owners; CaptiFi is not affiliated with or endorsed by them.